

Longport Media Digital Marketing
WHAT MAKES LONGPORT MEDIA DIFFERENT?
All, and we mean ALL Longport Media Digital Creation, Implementation and Execution are
done In-House and Never Outsourced to a 3rd party executor. That means your marketing dollars are
more efficiently invested and your campaigns will have better quality, better ROI, direct access and much quicker turnaround
time. We also pride ourselves on actively managing all campaigns for the best possible results.

WHAT MAKES LONGPORT MEDIA DIFFERENT?
All, and we mean ALL Longport Media Digital Creation, Implementation
and Execution are done In-House and Never Outsourced to a 3rd party executor.
That means your marketing dollars are more efficiently invested and your campaigns will have better quality, better ROI, direct access and much quicker turnaround time. We also pride ourselves on actively managing all campaigns for the best possible results.

WHAT DOES THIS MEAN FOR YOU?




Digital Platforms, Assets, Tactics & More
Platforms & Assets
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Display Banner Ads
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Mobile Banner Ads
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Search Engine Marketing
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(Pay Per Click)
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Search Engine Optimization
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Social Targeted Posts
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Facebook/Instagram
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Category/Keyword Search/Call
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Gmail
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OTT/CTV
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Native Content
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Digital Out of Home

Tactics
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Behavioral Targeting
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Lead Generation/Recruitment
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Targeting
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Keyword
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Category
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Retargeting
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Search
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Site
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Geo-Targeting
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Geo-Fencing

Branding Vs. Call To Action

The Purpose of Branding:
•Create an Identity
•Attract Customers
•Create a way to Remember You
•Establish Trust
•Creating loyalty
•Set You apart from competitors
A Branding campaign delivers consumer “Eyes” on your ads.
•As many as possible
•As many unique consumers as possible
•Encourage “Clicks” thru to your Website

CALL TO ACTION
The Customer Searches for you
A call to action (CTA) is a campaign designed to provoke and encourage the consumer to take a specific and/or immediate action.
This can take the form of the text on a button or a web link or more specifically a phone number that can be called directly from the ad.
WHAT IS BRANDING
You Serve to The Customer